Recently, the fitness tracker Whoop [11] is being promoted as the next pseudo-innovation, accompanied by an omnipresent media campaign on high-reach mainstream portals and presented by prominent testimonials. The Whoop disciples talk about their recovery values and present this knowledge as the latest state of the art, which is also used as an indication of the modern training method advantages in professional sports. It should be soberingly noted that the evaluation principle based on heart rate variability (HRV) was already known in the 3rd century AD [12]. In 1994, the heart rate device manufacturer, Polar, was the first to develop patents for the evaluation of HRV for recovery and performance assessment, as well as the calculation of heart rate training zones [13]. Under the brand names Own Index and Own Zone, these innovations became very popular in sports science and athlete circles. What Whoop users completely miss is that with the transdermal soft chip on their wrist, worn 24 hours a day, 7 days a week, they are preparing the perfect conditioning for the chip implant (or Brain Computer Interface BCI) that will soon follow [14a]. The whole thing is then achieved through mental mainstream conditioning [14b]. You have to give it to the transhumanist lobbyists, the subtle implementation of their technocratic, inhumane agenda is so perfidiously constructed that the do-gooders dawdling on the user interface don’t even begin to notice it. The Big Data protagonists behind all the start-up zombie companies always use the same pattern to introduce their products. With until recently extremely cheap and almost inexhaustible supplies of central bank money, innovative technologies from the past whose patent protection has expired or which are countered by pseudo-patents are mostly inflated with gigantic marketing budgets as the latest hype. The Ponzi companies then make gigantic losses, the investors are kept in line through financial roulette and the resourceful founders and backers fill their pockets with exorbitant managing director salaries. This business model can be perfectly demonstrated using the example of the company EGYM [15] . The list of these zombie start-ups is almost endless, Peloton, Zwift, Fitbit &Co are popping up like mushrooms. The frightening new AI industry is already launching the first dystopian product platforms, with Enduco [16] the first AI coach being placed in the community of technology believers.
Do you also feel reminded of Neuer Markt or Dot Com Bubble 2.0, all of which have happened before. Why does it still work? Now quite simple. The hardware provision has a single goal that has absolutely nothing to do with sports or health, it’s about data collection and behavior tracking. What your data will be used for is the core question that every inexperienced user should seriously ask themselves. You already suspect it, it definitely won’t be for your best, take a look at the totalitarian digital fascist test laboratory China [16a] and don’t succumb to the illusion that it would be impossible to implement in Europe. Maybe you still remember what suddenly became possible in the Corona episode of the microbe circus and hygiene terror. The fact that at the same time all critical data sources are to be turned off – the EU’s recently activated Digital Service Act [17] lays the undemocratic foundations for this – should raise alarm bells regarding freedom and fundamental rights.
So, no matter what arguments you make for the literally inhumane feats of modern gladiators, the crucial component is and remains people. Even if you have the most modern aero racing bike with a power meter, fitness tracker and nutrition app available, if you can’t step on it you will simply fall over with the high-tech bullet, as ex-world-class time trial rider and current Canyon developer Michael Rich [18] aptly puts it [19].
